Category Archive: Technology

Tech-related articles and analysis.

Feb 16 2010

Harness the Power of Your Consumers

Buckets and buckets of posts have been written about the impact of mobile platforms and social networks on marketing and small businesses.  One fledgling area that is bound to explode, however, is the ability to let your users create the content you’re selling – on the fly.  Letting consumers do the work of marketing products …

Continue reading »

Feb 12 2010

Why Windex Smells So Good

Hi, my name is Wade, and I like the smell of Windex.  And fresh gasoline.  And paint.  Now, I know I’m not alone.  The highly chemical smells of these common products are love-it-or-hate-it, and I’ve had conversations with many a lover and hater alike.  The purpose of this post is to uncover why the harsh …

Continue reading »

Feb 08 2010

Stage 2, Deploy! NASA in the New Millennium

When a CNN article broke today over NASA Administrator Charles Bolden’s concerns about job losses under Obama’s proposed budget (check it out: Budget of the United States Government, Fiscal Year 2011), my first reaction was of frustration and disgust.  “Always, they are stripping the space exploration budgets!” I cried.  A quick dig into the Whitehouse.gov …

Continue reading »

Feb 06 2010

Why Apple is Changing Video (Simplified)

The recent announcement that Apple’s iPad would not support Adobe’s Flash (the scripting behind video sites such as Hulu) irritated me a good bit at first.  I already know people who watch videos on iPhones; I could very easily see two or three people whipping out an iPad (in downtime on set? in an office …

Continue reading »

Jan 29 2010

Rise of the iPad, Fall of the Book

I have two thoughts about the new Apple iPad.  Concerning its viability, I think that it will be hugely popular despite the widespread public disappointment that greeted its unveiling.  The iPhone was a technological (and ultimately social) game-changer, and most expected the iPad to follow suit.  The truth is that the iPad will instead be …

Continue reading »

» Newer posts